Fight Global Warming with Data Quality

The Direct Mail industry is urged to go green.  Experian is referring to surveys that show if Direct Mail companies wants to reduce their waste and be more cost-efficient, they have to make better use of Data Quality Systems. This will ensure their records are as accurate as possible.
I haven’t found this survey myself, and cannot link to it.
But I believe the survey.  Let’s do the math [...]

From CW: Dirty Data Blights the Bottom Line

I stumbled over this article in ComputerWorld, and just saw the relevance to my post on the sexiness of Data Quality:
Data quality isn’t a glamorous topic, but Companies ignore it — especially for internal systems- at their financial peril.
I advice you to read the article since it includes a good case study, and some very [...]

Another Calculation Method - The 1 - 10 - 100 Method

I have previously described the 1-in 10 rule.  In the article “The real Cost of Bad Data”  it is described how industry analysts had made the 1-10-100 Method.
The average cost of correct entered contact information into the master database cost
$1 is includes data validation solutions, wages for the employee and cost of computer equipment.
If you do the adress validation and de-dupication after the the submission of [...]

Some more estimates of the cost of Poor Data Quality

Larry English writes this in this article:
Quality experts agree that the costs of non-quality are significant. Quality consultant Philip Crosby, author of Quality is Free, identifies the cost of non-quality to manufacturing as 15-20 percent of revenue. Juran pegs the costs of poor quality, including “custom complaints, product liability lawsuits, redoing defective work, products scrapped [...]

Poor Data Quality Cost 10-20% of revenue

Thomas C. Redman writes in this article that: Poor data quality costs the typical company at least ten percent (10%) of revenue; twenty percent (20%) is probably a better estimate.
Larry English writes the same in this article.

Poor Data Quality cost 100 largest Danish companies 4 Billion DKK

This is the result in a study PA Consulting has conducted in Denmark. They also mean this figure is a conservate figure and the real cost is probably higher.
Another result is that you can save 3,5% in purchasing if you have good Data Quality.
The question is why the management let this happen, and the conlusion [...]

In 2002, Poor Data Quality cost the the US Companies $600 Billon a year.

This was the result of The Data Warehousing Institute (TDWI) study in 2002. The study was based on survey data from 647 respondents.
What i find interesting in this study is this:
“Almost 50 percent of survey respondents express no current plans to implement an initiative to improve data quality, while 78 percent said their organizations need [...]

Poor Data Quality cost Dutch companies €400 Million pr Year

This is the result of a survey of 20.000 Dutch Organizations employing 10 or more people. Another interesting aspect of the survey is that even though 92,6% of the organizations find maintaining the quality of relationship data important, it appears that only 52% of the companies actually monitor the entry of data.
I believe the reason [...]