MDM Expert forecast for 2009: Data Quality will be core to delivering effective master data

Bob Karel, the Principal analyst at Cambridge, Mass.-based Forrester Research, has on  SearchDataManagement.com come with his predictions for Master Data Management for 2009.

Cross-enterprise MDM adoption will remain extremely rare.
Expect a messaging shift from MDM vendors to promote how MDM can mitigate risk.
The data quality market will grow as customers recognize it as a cheaper precursor [...]

New MDM reasearch shows All Best-In-Class companies focused on Data Quality

In a new research by Aberdeen Group called “Winning Master Data Management (MDM) Strategies for 2008-2009″ showed that 100% of businesses suceeding with MDM, focused on Data Quality.
All Best-in-Class companies focused on customer data quality surveyed by Aberdeen Group (100%) invest in data collection, cleansing, and analysis tools, while 98% invest in data process management.
Is [...]

Is Data Quality as Sexy as Intestinal Medicine?

This weekend I was to a dinner with the Queens Heart Surgeon.  We talked about the hierarchy of surgeons, where he is at the top, Brain Surgeons is at 2nd and Intestinal Surgeons are at the bottom.  He is at the top because he literally holds life and death in his hands, whereas Intestinal Surgeons just [...]